via The campaign piece: The Hollywood Reporter · The brand's own release: Anheuser-Busch Newsroom · The bundle spec: BevNet · Trade coverage: MediaPost
Bud Light aired a spot ahead of UFC 334 at Madison Square Garden showing ring announcer Bruce Buffer trade places with a steakhouse server to serve customers. The brand is also selling a $99 "Fight Night Feast" box with a tomahawk steak and a "Bud Light beer m…
via The actual video: TMZ · The press release: PUMA MediaHub · Rival coverage: AllHipHop · The shoe page: PUMA
According to TMZ, A$AP Rocky's PUMA launch party for the Suede '94 sneaker line turned into a fight inside a Manhattan building Thursday night, the NYPD showed up to what it called a "disorderly group," and the event was evacuated. The sneaker launch is the la…
via The deal: Deadline · The 2025 Netflix deal: Deadline · The Sensical platform: Sensical · The 2025 season press release: Sesame Workshop
*Sesame Street and Cricket Media announced a 24/7 free ad-supported streaming channel that will launch with seasons 39 through 46, per Deadline. The channel will run about seven minutes of ads per hour, and Volkswagen and Toys "R" Us are among the launch adver…
According to TMZ, a giant pin-up of Bunnie XO was carried out of Jelly Roll's Goodnight Nashville bar on Wednesday amid the couple's divorce. TMZ got video of staff removing the poster, which had hung above the bar showing her in a swimsuit, heels, and sparkli…
*Brandy and Monica announced a 10-date "The Boy Is Mine" residency at Resorts World Las Vegas running from May 29 through July 17, 2027, per Variety. The announcement landed the day after the two performed the 1998 duet on "Dancing With the Stars." The pipelin…
*Garth Brooks's Sevens Network, LLC is buying Lightning 100's 100.1 FM frequency in Nashville to turn it into a new country station called FM-100, per Variety. The indie-rock station relocates to 106.3 FM with its format intact, pending FCC approval. A country…
According to People, Elton John and David Furnish's zero-alcohol sparkling wine, Elton John Zero Blanc de Blancs, hit U.S. shelves Tuesday at $25 a bottle. The launch statement says celebrations "should include people who do not drink alcohol." The machine doe…
via The refund: TMZ · First wave: Page Six · The rep statement: E! · Customer quotes: Today
According to TMZ, Kim Kardashian's SKIMS is refunding buyers of its $148 Accessories Advent Calendar after customers found the box mostly full of hair ties and bobby pins. Twelve little doors. Behind the doors: keychains, silk hair ties, bobby pins, a squishy,…
via The carpet gallery: Vogue · The museum's announcement, Gucci and all: LACMA · More carpet photos: The Hollywood Reporter · Every look: W Magazine
The 15th annual LACMA Art+Film Gala wrapped up Saturday night in Los Angeles, honoring painter Vija Celmins and director Denis Villeneuve, per Vogue. Photos from the carpet courtesy of The Hollywood Reporter. Read the museum's own announcement, because that is…
via The two suits: Variety · The October Anthropic suit: Billboard · Rival reporting on the Anthropic damages: Yahoo Finance
According to Variety, Elvis Presley's music rightsholders and the publisher of Eminem's catalog have filed separate federal lawsuits against the AI music generator Suno. The Presley complaint runs 51 pages and claims Suno violates Tennessee's ELVIS Act every t…
via The earnings story: TMZ · Rival coverage with the photo: Daily Mail · The launch, analyzed by an OF search engine: Chicago Sports Stuff
According to Daily Mail, former NBA star and ex-Khloe Kardashian Lamar Odom has raked in a five-figure sum in the first eight days of his OnlyFans account. TMZ puts the total at over $50K and says he is on pace to clear $200K, on a $14.99 a month subscription …
Matthew Vaughn and Cristiano Ronaldo's stuntman action comedy “Stuntnuts” gets its first market screening at AFM and a new Matt Damon cameo, per Deadline. The film, which features Chris Hemsworth and Sam Rockwell playing themselves, was shot a couple of years …
Fox Corp closed its $22 billion acquisition of streaming platform Roku on Friday, a deal signed in June that was expected to take until 2027, per Variety. The release says founder Anthony Wood is joining the Fox board and that the combined company expects “app…
via The collection and the prices: Variety · The brand page: Glamnetic · The launch reel: Instagram
According to Variety, Glamnetic and Warner Bros. launched a "Dune" press-on nail collection of nine sets today, priced $21.99 to $23.99, timed to the Dec. 18 release of "Dune: Part Three." The franchise's merch pyramid is full height now. Top tier: the Hamilto…
via The campaign and guest list: Variety · The advert, trade coverage: Drapers · The 170th anniversary, fashion trade: The Industry · Same week, rival campaign: Variety
According to Variety, Burberry is marking 170 years with "Wrapped in Burberry: Celebrating 170 Years," a Harmony Korine directed short set at Longleat House in Wiltshire, where Pierce Brosnan and Fiona Shaw play hosts to a Christmas party attended by Cara Dele…
via The evisceration: Page Six · The charity correction: TMZ · The second apology: The Cut · The original post takedown: Page Six
Martha Stewart deleted her first apology over the weekend and posted a second, calling her homeless Halloween costume "insensitive and not funny," according to Page Six. TMZ reports God's Love We Deliver, the charity she named to defend the costume, says it "d…
via The deleted photo and the carousel: Page Six · The deletion, first reported: TMZ · The same photo, the Reddit receipts: Just Jared · The QVC carousel detail: TV Insider
Martha Stewart, 85, posted a photo of herself in tattered clothes with dirt on her face and a cardboard sign reading I AM HUNGRY HELP ME inside an Instagram carousel promoting her QVC candles, then deleted it, according to Page Six. The mechanism is the carous…
via The bucket story: Variety · The $100M tin projection: Variety · Rival coverage: IGN · Rival coverage: Mashable
AMC unveiled two "Dune: Part Three" popcorn bucket designs on Thursday: a "Sandworm Thumper" with a working thumper and a "Double Sandworm" bucket with two worms, which the company's press release says "make it easier to share popcorn," according to Variety. T…
via The exclusive: E! · The product page: SKIMS · Rival coverage: WWD · More details: Page Six
SKIMS dropped a limited-edition Cryo Glow Globes set with celebrity makeup artist Jenny Patinkin on Thursday: two hand-blown glass snow globes, $78, that you press against your face to "depuff" it in seconds, per an E! exclusive. The brand ran out of categorie…
via The campaign and the bundle: Variety · The $50 bundle, live on the Rare Beauty site
Selena Gomez and Demi Lovato reunited for a Rare Beauty campaign called "Still Making Each Other Blush," which recreates their 2009 Disney Channel film Princess Protection Program and launches a $50 "Delena" blush bundle, per Variety. Two kids who met on Barne…
via The deal: Deadline · Rival coverage: Variety · The takeover it was announced during: Deadline · His tax credit lobbying: Deadline
Lionsgate announced Monday that it is forming a joint venture with Steven Paul's SP Media, in which Paul's company makes a capital investment and gets its independent features distributed by the studio, according to Deadline. The deal lands one week after Lege…
According to E! News, Sephora has launched "We All Sephora," a holiday campaign starring Seth Rogen, who picked out a gift list with the help of Sephora's "Beauty Advisors," including a $395 LED face mask for his mom and a marshmallow-scented perfume for his w…
During World Series Game 1, MLB aired an exclusive Avengers: Doomsday preview on Fox, with Pedro Pascal's Mister Fantastic throwing the ceremonial first pitch to Joseph Quinn's Human Torch. The ceremonial first pitch was the one ritual in baseball you could no…
via The deal: Variety · The actual product page · Pricing and the Verizon bundle: Mixed News
According to Variety, Robert Downey Jr. has signed on as lead pitchman for Snap's Specs AR glasses, which pre-order at $2,195 for the WiFi model or $2,395 for the Verizon 5G model and ship "late this fall." The announcement rolls out as a series of original ep…
via The announcement: Variety · Netflix's own pitch: Tudum · The league's statement: NFL.com · ESPN's version: ESPN
According to Variety, U2 will play halftime at the NFL's inaugural Thanksgiving Eve game on Nov. 25, the Rams-Packers matchup at SoFi Stadium streaming on Netflix, in what the league calls "a new NFL holiday tradition." The show follows shortly after the relea…
via The bribe story: Variety · The Oppenheim interview: Vulture · NME's version of the story: NME · The box office numbers: Variety
According to Variety, director Lance Oppenheim says Robert Pattinson only agreed to star in A24's "Primetime" after the director shipped 200 canisters of Zyn nicotine pouches to his Los Angeles home alongside the script, addressed "Dear Chris Han-Zyn." The fil…
via The exclusive date: Deadline · Holiday release confirmation: The Hollywood Reporter
According to Deadline, Amazon MGM has set Dwayne Johnson's Lizard Music for Christmas Day 2027, which is the slot a studio hands to the movie it believes will make the whole family sit down. The live-action/CGI hybrid is directed by Benny Safdie from his own a…
via The 50M/75M figures: Variety · Tidal's no-royalties pledge: Variety · YouTube Music's labels: Variety · The earlier policy push: Complex
According to Variety, Spotify has removed 50 million AI slop tracks from recommendations this year, a figure published in the company's "For the Record" blog, which is the name Spotify gives to its press releases. The cleanup sits on top of 75 million tracks i…
via The exclusive report: Puck · Rival coverage with the shortlist: Just Jared · International pickup: IOL
According to Puck, "multiple sources" now confirm that Jay-Z will headline the 2027 Super Bowl LXI halftime show, with an official announcement "expected soon." Roc Nation has held the halftime selection contract since 2019, and the man who has never once book…
via Victoria's Secret defends the bra pick · Jenner's VS debut, with Chalamet in the front row · Fantasy Bra numbers: 1,000 hours, 4,410 stones, no fabric · Jasmine Tookes pushes back on the "fighting for her life" wing claim
According to E!, Kylie Jenner closed the 2026 Victoria's Secret Fashion Show on October 18 as the first non-Angel to wear the Fantasy Bra, ending the piece's eight year absence from the runway in a $50 million bustier. It is 4,410 natural diamonds around a 75.…
via The ticket story: Variety · The experience page: Fever
According to Variety, Warner Bros.' "Dune: The Experience" opens November 20 in downtown Los Angeles, a one-hour walkthrough of Arrakis with a giant sandworm, and the $250 tier gets you a seat inside the real ornithopter. The movie comes out December 18. The e…
via The launch story: Variety · The original spring announcement: Variety · Cohen at a red carpet before the takeover: Page Six
Peacock launched "Your Bravoverse" on Tuesday, a personalized TikTok-style feed of Bravo clips hosted by an AI-generated avatar of Andy Cohen, built from more than 5,000 hours of footage, with the first sponsor slot already sold to Wendy's. According to Variet…
WWE and microdrama platform ReelShort announced "Agent of Shadows," a vertical spy series starring Drew McIntyre, set to premiere October 23, per Variety. A secret agent learns he has a daughter he never knew about and must protect her from a criminal organiza…
via The announcement: Deadline · Disney's version: Variety · The channel in question: YouTube
According to Deadline, Dhar Mann announced "Creator City" on Sunday, a 4-acre LA campus with 175 sets built as actual brand stores, opening in Super Bowl week. 175 sets. 15 concurrent productions. The pitch says content campus, but the set list reads like a st…
via The recap and first-look photos: Page Six via Yahoo Entertainment · Rival coverage: Complex · The actual landing page: meganfox.world · More steamy snaps: Parade
According to Page Six's report, syndicated to Yahoo Entertainment, Megan Fox launched a paid-content page on Subs.com on Friday and, in the same breath, became a co-owner of the platform itself. The launch, promoted by a lingerie teaser, reportedly crashed the…
via The exclusive: Variety · The 2024 launch: PR Newswire · The program pitch: Newswire
According to Variety, Moonbug Entertainment and the Dove Self-Esteem Project released "My Body Is Amazing," a music video starring Meekah, Blippi's best friend, built to teach kids body confidence. It premieres ahead of International Day of the Girl. It's chap…
via The denial itself: Daily Express · The misquoted headline: Rolling Stone · The gin launch: Yahoo Music · The interview that was misquoted: The Times
Brian May took to Instagram to deny that he said Queen will never tour again, calling Rolling Stone's "Brian May Says Queen Won't Tour Again" headline a "misinterpretation" of his interview, per the Daily Express, and adding "I made a personal decision last ye…
via The exclusive and the booth number: Variety · Rival coverage: Complex · Rival coverage: AllHipHop · The brand page: Marshall's Massacre
Eminem is debuting a streetwear collab with NERDS Clothing at New York Comic Con next week, complete with a limited skate deck, long-sleeve tee, bomber jacket, hand-embellished arcade cabinets, and an "original video game" called "Marshall's Massacre." Per Var…
via The full story and the campaign photos: Page Six · The press release: PR Newswire · The brand's site: TateByTM
Tate McRae launched "Tate 01," her first fragrance, on Thursday in partnership with Scent Beauty, Inc., according to Page Six. The black-and-white campaign shot by Mario Sorrenti features the 23-year-old standing waist-deep in a pool and wearing, in the press …
via The full story and the Instagram photos: Page Six · The necklace, on the jeweler's site: Leviev · Madonna's $2.8M VMA necklace, same jeweler: Page Six · Swift's VMA ring, also Leviev: Page Six
To mark the 25th anniversary of the "Glitter" soundtrack, Mariah Carey launched new merch, according to Page Six. She unveiled the "Loverboy" tank top wearing a $1,550,000 diamond necklace from Leviev that runs 44.71 carats with a 14-carat center stone. Do the…
via The full story and the ad stills: Page Six · The actual ad: YouTube · The campaign page: Ro
According to Page Six, Megan Fox is starring in a new ad for Ro Sparks, a prescription erectile dysfunction treatment, playing the drug itself in a skintight red catsuit while delivering the product's copy. In a companion interview, the 40-year-old said "I per…
via The opening story: Page Six · Her death: Page Six · The Americana award video: Page Six · The nephew texts: Page Six
Dolly Parton, who died Aug. 25 at age 80 after a private battle with cancer, opened her new Life of Many Colors museum in Nashville on Tuesday with a prerecorded video posted to the museum's Instagram, according to Page Six. In the clip, filmed before her deat…
via The closure story: Page Six · The brand page: Nordstrom · The "genuine buzz," last spring: Page Six · The brand's Instagram: Instagram
Scarlett Johansson's skincare brand The Outset is shutting down, announcing on its own website that "after an incredible journey," it will "wind down operations," according to Page Six. The brand gave no reason, and it is now telling fans to stock up on the be…
via The fraud report: Inc. Magazine · The shutdown letter: 9NEWS · The celebrity golf roster: PlayGolf Myrtle Beach · The Shark Tank backer: Yahoo Finance
According to Inc. Magazine, ONEflight International, a celebrity-promoted private jet brokerage out of Centennial, Colorado, reported $232 million in revenue for 2025 before it halted every flight, wiped its website, and landed in federal court on fraud and Po…
via The article: AP · Wire version: The Star · Photo version: WTOP
According to AP, Jennifer Lopez took her front-row seat at the Dolce & Gabbana Spring Summer 2027 show in Milan on Saturday, in a dark velvet suit, matching cap and equestrian boots, while fans outside the venue chanted "J-Lo" as the guests came out. It is a c…
via The cease-and-desist exclusive: Variety · The ad itself: Variety · The creator's takedown: Variety · Rival coverage: Yahoo / In Touch
According to Variety, HBO sent Jake Paul's gambling app a cease-and-desist over a three-minute commercial reuniting Jeremy Piven and Adrian Grenier, in which Piven makes his way through a mansion party to pitch a movie to Grenier on a yacht. Betr declined to t…
According to Nine, Kylie Minogue performed in the pre-match entertainment at Saturday's AFL Grand Final at the MCG, the first-ever meeting of the Fremantle Dockers and Brisbane Lions in a Grand Final, wearing custom gold, silver, and black heeled boots made by…
Meta unveiled the "Meta Glasses by LISA" collection on Wednesday, two styles of $399 hands-free camera glasses with pet-inspired charms, according to Fashion Times. The backlash started within a day, after fans pointed out she has spent years describing stalke…
Nike cancelled a London photoshoot for its Cortez line the night before it was due, after an internal review concluded Karim Benzema's past was not worth the brand's logo, according to The Athletic. The 38-year-old free agent's response, three days later, was …
via The original report: The Athletic · The denial and the context: Goal.com · The deal details: Football Today · Nike's week of bad news: Irish Times
According to The Athletic, Nike cancelled a planned London shoot with Karim Benzema on Wednesday night after taking a closer look at his past, and the 38-year-old hit back on Friday with an Instagram story reading "Fake news.. my dear". The quiet drop. The sho…
via Stone's interview: People · The ad itself: Novig on X · Rival coverage: Fox News · Athletes firing back: ABC Australia
According to People, Sharon Stone said in an exclusive interview at Variety's Power of Women on Sept 23 that her Euphoria costar Sydney Sweeney needs to "take responsibility" for the nearly nude Novig sports-betting ad that has women's athletes in an uproar. F…
via The "Friend of the Brand" story: allkpop · The "Friend of the House" recap: allkpop · Milan week context: Vogue Singapore · Show venue photos: Mediafine
Girls' Generation's Yoona walked to the Max Mara 2027 spring/summer show in Milan on September 24 as the house's first Korean "Friend of the Brand," and the next day Italian jewelry house DAMIANI named LE SSERAFIM's Sakura its new "Friend of the House" in a re…
via The press release: Target · The Ulta split: Retail Dive · The event photos: Comic Basics · Retail coverage: Fox Business
McKenna Grace posed among the new displays at a Target Beauty Studio celebration event on September 26, weeks after the retailer opened its rebranded beauty "destination" in more than 600 stores. According to Target's own press release, the concept launched Se…
According to Fortune, Temu quietly stopped funding a network of fake influencer accounts on Meta's platforms within days of being exposed, after spending nearly a billion dollars on "creator" partnership ads across the UK and the EU. The Czech nonprofit Online…
via The announcement: Fashion Times · The sit-down: ELLE · The where-to-buy version: Hypebae · The jacket itself: Aritzia
According to fashiontimes, Aritzia named KATSEYE's 18-year-old Yoonchae the face of its Super Puff campaign Thursday, her first solo brand deal since the group's 2023 debut. The group already holds deals with Gap, Fendi, Pandora, and Glossier. Now the youngest…
via The side-by-side screenshots: Business Insider · The report: The Verge · The second victim, documented: Futurism · The original post: Elliot Choy on X
According to The Verge, YouTuber Elliot Choy says a Kalshi ad used an AI recreation of his apartment move-in video with his face swapped for a white man's, and Kalshi confirmed the ad ran. Kalshi is a prediction market. The whole brand is that it knows what ha…
via The press release: GlobeNewswire via FinancialContent · Rival coverage: The Hollywood Reporter · Her actual jewels, the $137 million sale: Christie's · The same release, finance desk: MarketScreener
According to the GlobeNewswire release, Brilliant Earth and House of Taylor, the company that licenses the late Elizabeth Taylor's name and likeness, announced a 17-piece lab-grown jewelry collection on Sept. 24, ranging from $995 huggie earrings to a $15,000 …
via The campaign and the backlash: Today · The photoshoot: TMZ · The ragebait charge: The Blast · The original scandal: NBC News
According to Today, Reformation launched its "Good Sport" fall campaign Sept. 16, starring Olivia Jade Giannulli in a gray crewneck that reads "College," with 100% of the sweatshirt's net proceeds going to a student nonprofit. The shoot leans on the 2019 admis…
via The skin list and the "give me a skin" quote: NME · Epic's "She manifested it all" post: X · Rival coverage: Billboard · The "asking very nicely" framing: IGN
According to NME, Madison Beer is joining Fortnite's Icon Series, with her outfits, emotes and jam tracks going live at 1am BST on September 25. The setup was a Hot Ones clip. Playing fuck marry kill with video games, she turns to camera mid-wing: "I'm a littl…
via The original report: Engadget · The blind-box angle: TechRadar · The fan backlash and the stalking posts: IndiaTimes · The Jennie backstory: IndiaTimes
On Wednesday, Meta announced two styles of $399 AI glasses by BLACKPINK's Lisa, complete with a star on the frame, a star-printed charging case, and a blind-box pet charm, according to Engadget. The drop lands weeks after her bandmate Jennie faced online heat …
via The press release: Business Wire · The couch photo, as filed: Pet Age · Rival coverage: Pet Age · The ticker math: StockTitan
According to a Business Wire release out of Neptune City, N.J., Nylabone, the dog toy division of NASDAQ-listed Central Garden & Pet, announced its first chew toys made with real chicken, bison, venison, bacon and beef, and named actress Ashley Tisdale the fac…
via The AP story: Seattle Times · The press release: PR Newswire · Rival coverage: WWD · Rival coverage: Adweek
Gap Inc. announced Tuesday a multiyear partnership with JYT, a five-member boy band, as the first deal under its new Fashiontainment platform, per AP via Seattle Times. The deal includes a co-produced docuseries, a national mall tour starting in October, and a…
via The recap: Hello! Magazine · The official store: shop.madonna.com · The 10th No. 1 chart run: Billboard · The Rolling Stone version: Rolling Stone
Madonna, 68, posted behind-the-scenes photos from a shoot for her new Confessions II merch line to Instagram this week, posing in a sheer black top, fishnets and a cascade of layered necklaces while peeking over a doorframe. Photos courtesy of Hello! Magazine.…
via The recap: PR Newswire · The brand page: Kenneth Cole · The industry coverage: WWD · The FashionNetwork version: FashionNetwork
Per PR Newswire, Kenneth Cole has launched INSPIRE, a new men's fragrance named after the verb, fronted by Joe Jonas, who also performs its original power ballad. The rollout includes a One Times Square takeover, branded pedicabs, and a $15 body spray. The $75…
via The recap: Marketing Dive · The creative breakdown: Adweek · The Hollywood Reporter version: The Hollywood Reporter
According to Marketing Dive, Beats launched a new ad for its customizable Beats 360 headphones in which a cafe is packed with different versions of Kendall Jenner. The cafe in the ad is, of course, called Kendalls. The genius of the Franchise of One is that th…
via The recap: The Athletic · The athlete reactions: The Guardian · The international wire: CNN · The Australian angle: ABC News
According to The Athletic, Sydney Sweeney, an equity holder and strategic partner in the sports betting app Novig, fronted its "Just Sports" campaign, which shows her semi-nude playing sports while saying "no betting on wars or deaths and no politics." Olympic…
via The recap: PBS NewsHour · The wire report: CNN · The NBC copy: NBC News · The same-week follow-up: Reuters
According to PBS NewsHour, Converse pulled a global sneaker campaign starring Karina of aespa this week after critics said the lighting on her skirt evoked a KKK hood and the way she held the shoes evoked a lynching. The company apologized with "We're sorry" a…